Why My Best Startup Advice Comes from Patient Conversations

Why My Best Startup Advice Comes from Patient Conversations
4 min read

I sat across from a patient last week, a woman in her early thirties who had been through more than her fair share of heartache. As we discussed her IVF journey, I was struck once again by the parallels between the world of fertility treatment and the startup ecosystem. The same themes of hope, risk, resilience, and the profound need for clarity resonate in both domains.

In my dual roles as an IVF specialist and an angel investor, I’ve come to realize that some of the best advice I offer to startup founders comes directly from these patient conversations. There’s an authenticity in these exchanges that transcends the typical investor pitch, where human emotion isn’t masked by flashy presentations or optimistic projections.

One particular conversation stands out in my memory. A patient, let’s call her Meera, was facing her third round of IVF. She was understandably anxious, worried about the financial strain and the emotional toll of yet another potential disappointment. As we talked, I found myself drawing on my experience with startup founders to offer her reassurance. I told her that much like a startup, the path to success is rarely linear. There are iterations, pivots, and moments when the finish line feels elusive. What matters is the clarity of purpose and the willingness to persevere.

For startups, the “why” behind the venture is crucial. As a founder, if you don’t have a compelling reason for starting your company, it’s unlikely you’ll convince others to join you on your journey. This is a point I emphasize time and again when speaking with founders. It echoes the advice I gave Meera: understand your reason, hold onto it, and let it guide your decisions.

I’ve noticed that founders who succeed are those who can articulate their “why” with conviction. They aren’t just selling a product or service; they’re inviting others to share in their vision. This is something that resonates deeply with patients undergoing fertility treatment. They too have a vision—a family—and it’s that vision that helps them endure the trials of treatment.

Investors are often inundated with pitches, much like doctors are with patient stories. The ones that stand out aren’t necessarily the most polished, but those that convey genuine passion and a clear sense of purpose. I remember a founder I backed who had a less-than-perfect pitch deck but spoke with such clarity and passion about his mission to revolutionize education that I couldn’t help but be drawn in. It was much like listening to a patient who, despite the odds, is determined to achieve their dream of parenthood.

In both fields, the ability to communicate effectively is paramount. For startup founders, this means not just sharing your successes but also being candid about your challenges. Authenticity builds trust, something I wrote about in “What a Startup Founder Taught Me About Patient Trust”. Trust, after all, is the foundation of any successful relationship—be it in healthcare or business.

I’ve also learned that patience is a virtue not just in fertility treatments but in startup growth. A founder I mentored was frustrated with the pace of his company’s progress. He was ready to pivot, convinced that the current path wasn’t working. We had a long conversation, one where I drew parallels with IVF treatments. Sometimes, it’s not about changing direction but refining your approach and giving things time to develop. This conversation reminded me of many patients who, after several cycles, finally saw success because they stayed the course and learned from each attempt.

Every startup journey and every IVF cycle is unique, but they share common lessons about resilience, adaptability, and the importance of having a clear vision. As I reflect on my conversations with patients, I’m reminded that the heart of any endeavor—be it creating life or building a company—is deeply personal. It’s the human element that drives us forward, that makes the hard work worthwhile.

In closing, I urge both founders and patients alike to embrace their journeys with courage and clarity. It’s not always easy, and the path is often fraught with uncertainty. But as I’ve seen time and again, both in the clinic and the boardroom, those who are clear about their “why” and committed to their vision are often the ones who ultimately succeed.