The contrarian angel investor Most Angel investors want to fund companies …

The contrarian angel investor Most Angel investors want to fund companies which are in a hot space , with the expectation that they will be able to exit when a VC pumps in more funds into the company. This is why you see so many startups springing in the same domain, all of whom are competing with each other for customers and investors The truth is that 80% of these will die, which is why this is such a broken model I prefer a different approach – one which most investors find boring and unfashionable. This is because I am trying to help the entrepreneur to build a profitable business – and not to earn an ROI for myself by exiting. While I would love to invest in a future unicorn , I am also realistic enough to recognise that the odds of my being able to identify the next one are virtually zero, since this is an outcome which no one can possibly predict . I invest in frugal startups , which generate cash flow and control their fate. Yes, these aren’t sexy , and will not be covered by the media, but that’s fine with me. These are companies which create a significant impact in their own small way , and I am comfortable with the “ small is beautiful” philosophy ! I don’t have to prove that “mine is bigger than yours “ to anyone ! ,

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